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Gender stereotypes & brands

March 12, 2018No commentshowardjosephs

Latest thinking from Lauren… With International Women’s Day last week, it got me thinking about gender stereotypes and equality.  Thanks to politics, media and celebrity prominence the feminist movement has gained huge traction in recent years.  It comes as no…

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Real people, Real connections…

November 28, 2017No commentshowardjosephs

How valuing real people and real connections can help to drive brand engagement and growth – latest thinking from Ellie It’s no longer about influencers, but about advocates: real people who organically engage with your brand authentically on a deeper level….

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Are we speaking to real people?

June 27, 2017No commentshowardjosephs

Understanding people and their motivations is what See specialises in.  We know that it’s important to take into consideration surroundings and context to really understand and get under the skin of people we meet.  Therefore, in the wake of and…

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Inspiring Apprentices at The AQR

June 9, 2017No commentshowardjosephs

Yesterday at the AQR conference we saw some incredibly inspiring presentations and got to take part in some equally engaging workshops. As always, it is great to be able to share ideas, thoughts and feelings about our ever changing and…

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The 90s Tech Revival – Is It Just Nostalgia?

May 17, 2017No commentshowardjosephs

Latest thinking from Lauren… Being born in the 90s, I fondly remember taking part in the Tamagotchi craze.  It was my very own virtual pet that didn’t leave my side.  I vehemently believed that if I proved I could care…

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Five takeaways from the world of work

January 31, 2017No commentshowardjosephs

Some musings from our newest team member, Lauren Shemtob, on entering the world of work… Hard work really does pay off My experience so far has highlighted what hard work really can achieve.  I’ve come to learn that impressive accomplishments…

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A warm welcome to our newest Team member, Lauren!

January 5, 2017No commentshowardjosephs

My name is Lauren and I am really excited to have recently joined the See Research team!  I graduated from the University of Leeds with a degree in Psychology, and have spent the last three months as an International Marketing…

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Our 5 takeaways from DMA’s ‘The Power of Words’ event

November 17, 2016No commentshowardjosephs

See went along to a DMA event called The Power of Words, hosted at the stylish offices of Karmarama.  We heard poet Rishi Dastidar, playwright Paul Hewitt, fashion journalist Zoey Goto, political speech writer Tom Baldwin and comedy writer Paul…

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Have we officially reached ‘peak stuff’?

September 16, 2016No commentshowardjosephs

Go on, admit it!  Most of us are guilty of over-buying.  Even some retailers have admitted we’ve got simply too much stuff, with IKEA giving this state of affairs its own unique name, dubbing the phenomenon as ‘peak curtains’.  Earlier this…

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Imbibe Live 2016 Takeaways – 4 big helpings…

July 6, 2016No commentshowardjosephs

The See team had a great time at Imbibe 2016 – here are 4 key things we’ve picked out from this year’s show… 1. Fever Tree Rules the Roost… Fever Tree launched their first bottle of Indian tonic water in 2005…

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